Recognizing Outstanding Contributions to the Pet Industry Through Exceptional Decision-Making

The Ladybird Excellence Award honors visionary leaders, innovative businesses, and transformative decision-makers within the pet industry. This prestigious European award recognizes individuals and companies that have made exceptional contributions by demonstrating strategic leadership, innovation, ethical business practices, and a lasting impact on the industry.

By celebrating bold, forward-thinking decisions, the award aims to inspire progress, set new standards, and highlight those shaping the future of pet care, innovation, and business growth. Winners exemplify how decision-making is the ultimate power—a superpower that drives transformation and success.

-Peggy I. Pleines
Founder & Owner, My Ladybird AG

Winning the Ladybird Excellence Award provides significant advantages for companies, including:

✅ Global Industry Recognition – Being recognized in a European-led award boosts credibility and positions the winner as a global leader in the pet industry.

✅ Enhanced Brand Trust & Prestige – Winning demonstrates commitment to excellence, innovation, and ethical leadership, strengthening brand reputation with customers, investors, and partners worldwide.

✅ Access to European Markets – This award provides valuable visibility in the European pet market, opening doors to partnerships, distribution, and customer expansion in a key global region.

✅ Competitive Edge in International Business – Recognition at a European level differentiates the company from competitors, positioning it as a trusted and innovative industry leader on both sides of the Atlantic.

✅ Stronger Industry Influence – Award winners gain authority and influence in shaping industry trends, policies, and best practices, further solidifying their role as thought leaders.

✅ Networking & Collaboration Opportunities – The award connects winners with top European and global industry professionals, fostering new partnerships, collaborations, and business growth opportunities.

✅ Marketing & PR Leverage – Winning can be used as a powerful marketing tool to attract customers, partners, and media attention, increasing exposure and brand loyalty.

The Ladybird Excellence Award not only honors outstanding contributions but also provides strategic advantages for companies looking to expand, influence, and grow in the international pet industry.

 Award Criteria: What It Takes to Win

This award honors individuals and organizations that have demonstrated exemplary decision-making, shaping the pet industry in meaningful ways. Winners are selected based on their ability to make strategic, innovative, and impactful decisions that drive industry progress.

1. Visionary Leadership & Strategic Decision-Making

🏆 Criteria: Recognizing individuals who make bold, forward-thinking decisions that significantly impact the pet industry.

 Example: Introducing groundbreaking products, services, or business models that set new industry standards.

2. Innovation & Adaptability

🏆 Criteria: Honoring those who embrace change, make innovative choices, and adapt to market shifts with agility.

Example: Leveraging AI, technology, or new materials to revolutionize pet care.

3. Ethical & Sustainable Business Decisions

🏆 Criteria: Celebrating decision-makers who prioritize sustainability, ethical sourcing, and responsible pet ownership.

 Example: Developing Eco-friendly products, improving animal welfare standards, or reducing environmental impact.

4. Resilience & Crisis Management

🏆 Criteria: Acknowledging those who made decisive, impactful choices in times of uncertainty or crisis.

Example: Successfully navigating supply chain disruptions, regulatory changes, or economic downturns.

5. Customer & Community-Centric Approach

🏆 Criteria: Recognizing leaders who make decisions that positively impact customers, pet owners, and communities.

 Example: Launching initiatives that enhance pet health, education, or accessibility to quality pet products.

6. Impact on Industry Growth & Legacy

🏆 Criteria: Awarding those whose decision-making has left a lasting mark on the pet industry, shaping its future.

 Example: Pioneering business models, mentorship, or regulatory advocacy that benefits the industry at large.

MEET THE HOST

Visionary entrepreneur, strategic business expert, and award-winning speaker, Peggy Pleines is a force to be reckoned with in both the pet industry and the world of high-impact speaking. As the Founder of My Ladybird Enterprise AG, she has redefined growth strategies, mergers, and profitability for businesses worldwide. But beyond boardrooms and business deals, she stands as an Intuitive Business Expert and pet guidance expert, helping individuals and companies make bold, life-changing decisions.

With more than two decades of experience in the pet industry, Peggy is not just a business strategist but also a creative growth enthusiast who understands the power of differentiation. She has helped countless entrepreneurs and organizations carve out unique market positions, make courageous decisions, and unlock their full potential. Her presence on stage is electrifying, her insights game-changing, and her passion for transformation unwavering.

On March 13, 2025, Peggy triumphed in an international competition among 230 top speakers from 28 nations, earning the prestigious Excellence Award in Wiesbaden, Germany. Her electrifying keynote on "Superpower Decision" captivated the audience with clarity, energy, and bold symbolism—demonstrating her extraordinary ability to ignite action and transformation.

She doesn’t just embrace this philosophy—she lives and teaches it, mentoring entrepreneurs and businesses seeking clarity, differentiation, and sustainable growth. Her core message is simple yet profound: Decisions are the ultimate superpower. They fuel innovation, drive progress, and define success. Those who  hesitate remain stagnant; those who decide, shape the future.

Anyone who has witnessed her live knows one thing for certain: She is here to transform not only the business world but also the pet industry—with newfound clarity, innovation, and leadership.

With this Top Speaker Award, Peggy Pleines adds yet another milestone to her already remarkable journey in the pet industry. As your host of The Ladybird Excellence Award, Peggy Pleines brings an unparalleled blend of expertise, energy, and inspiration. Whether you’re here to gain strategic insights, elevate your business, or redefine your decision-making power, you’re in for a transformative experience.